Mulino Bianco Abbracci Cookies 12.35oz 12 Units

Abbracci means "hugs", and the cookie is exactly that: a rope of pale cream shortbread twisted around a rope of cocoa shortbread and baked as one piece. Mulino Bianco has made them in Italy since the eighties and they sit in the top tier of the Italian breakfast biscuit market. The cocoa is used at 2.4 percent, enough for real bitterness against the butter and fresh cream in the pale half, and the bake is dry and snappy rather than soft, which is why Italians dunk them. No palm oil, no preservatives, no artificial colors, and the wheat comes from the Carta del Mulino sustainable farming protocol.

The single strongest impulse item in the Italian biscuit category for specialty grocery, Italian delis, gourmet retail and cafe counters, and the one an American shopper who lived in Italy will recognize on sight. The 12.35 oz flow-pack merchandises on the cookie and breakfast shelf and moves at the coffee counter without any display work.
Cross-sells with Baiocchi and Galletti to build the full Mulino Bianco block, and with coffee and espresso capsules at the register. Highest-frequency repeat item of the line once an account carries it.

Units per case: 12
Net weight: 350 g / 12.35 oz (approx. 32 cookies)
Base ingredients: wheat flour, sugar, butter, eggs, cocoa, fresh cream, milk, honey
Contains: wheat, milk, eggs, soy
Brand: Mulino Bianco
Country of Origin: Italy